Every December, the “big boxes” and national chain stores suck away precious customers from small business. To whom can small business turn to remain competitive amidst the holiday season’s multi-million-dollar marketing frenzy?

Look no further than BIG Images! This December you need to maximize your sales. The most effective and inexpensive way is to breathe new life into your storefront — capture customers’ attention and pull them in.

Thousands of potential customers may pass by your storefront everyday on their shopping quests. With BIG Images as your ally you can reach out to those customers by utilizing your store front effectively. Convince them that you provide what they’re looking for. Make your message too large to ignore. Turn foot traffic into dollars.

BIG Images will help you accomplish this with the following effective products… Read the full article...

Tags: sales, planning, team, ken pettit

Dry-Erase Laminate: Custom Dry-Erasable Graphics Increase Effectiveness and Visibility

A dry-erasable surface is now a standard finishing option on all of BIG Images print media. This option can be added to almost every type of product BIG Images offers, from Banners to Photographs, Presentation Boards to Charity Checks, and Sandwich Boards to Sidewalk menus.

A dry-erasable finish is now a standard option on all of BIG Images print media. Any type of large-format print can be finished with a dry-erasable laminate that allows for temporary marking on the write-on and wipe-off surface. The benefits include increased re-usability of the image, better communication effectiveness, and increased productivity & visibility.

Large-format print buyers want to increase the effectiveness of their marketing, trade-show, and presentation materials. For some this means having the flexibility to change and/or adjust the content at will. The possibilities offered by dry-erase laminates — to be able to change out the message daily, or to discriminately highlight areas for increased communication & marketing effectiveness — mean prints will remain more useable and flexible in the unforeseen future.

Here are some quotes from… Read the full article...

Tags: media, solutions

Ken Pettit, a founding partner in BIG Images, has been elected as Vice President of SLOCAMA for the third year in a row. In addition he has been invited to join the San Luis Obispo Symphony’s Marketing Committee.

In 2004 Ken co-founded SLOCAMA, the San Luis Obispo Creative and Marketing Alliance. It is a group of creative and marketing professionals and students in San Luis Obispo County. The goals of SLOCAMA are:

• Inspiration: To raise the bar and inspire each other
• Collaboration: To bring creative professionals together
• Education: To educate our community about marketing

This year Ken continues to bolster the Marketing community by helping to lead SLOCAMA into 2007. Ken has also helped lead BIG Images’ efforts in supporting the San Luis Obispo Symphony for three years running (read more here). Ken’s continued local involvement has been an invaluable asset to the marketing community & the musical arts of San Luis Obispo.

Tags: about us, ken pettit